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Commitments

Timeless Designs. Impeccable Craftsmanship. Responsibly Made.

MADE BY HAND, WITH HEART

We are committed to working with partners in India who adhere to fair labor practices, as well as sustainable production, including using water-saving methods, recycled packaging, and solar-powered facilities. Every time you purchase one of our rugs you help us provide financial livelihood to more than 3,600 artisans worldwide.

RECYCLED MATERIALS

We are proud to use recycled materials whenever we can in the production of our handwoven rugs, from the 300,000 lbs. of leftover denim we sourced for our denim rag rugs to the 52 million plastic bottles we upcycled for our P.E.T. performance rugs.

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EMPOWERING WOMEN

In Uttar Pradesh, India, we helped establish a rug-making facility exclusively for women. Today, two of our most popular micro-hooked wool rugs, Paint Chip and Cat's Paw, are made entirely by women.

DESIGNED TO LAST

We believe in creating products that stand the test of time. It takes four skilled artisans up to 124 hours to make just one 8' x 10' hand knotted rug; when properly cared for, it can last a lifetime. 

Some of our bestselling microhooked wool rugs are made in a solar-powered facility that saves up to

408,880 KG Per Year
33,600 KG Per Month
1,120 KG Per Day

Cutting Carbon Emissions

Cutting Carbon Emissions

Annie Selke is thrilled to be collaborating with FedEx by utilizing their Carbon Offset Program to ship most purchases made on our site. When you make a purchase with us, you're helping bring happy home in a more eco-conscious way.

Learn More →

Proud supporter of

Habitat for Humanity

Since 2021, we have partnered with Habitat for Humanity International on a joint mission to assist families in constructing safe, affordable, and happy homes. Thus far, we have donated:

  • Over $585,000, including $10,000 earmarked for refugees of the war in Ukraine.
  • Over 8,000 used or unsold products, including rugs, bedding, and decor, to 19 Habitat ReStores, diverting them from landfills and reducing waste. All proceeds from their sale go towards the building of new homes for families in need.
Donate With Us Today! →

We Stand Behind Our Products

and our knowledgeable customer service team is here to help!

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